Dressage, jumping and racing

The stallion station Gerd Sosath consistently breaks new ground in horse marketing. Together with TROOSTWIJK AUKTIONEN and ehorses an online auction for foals and broodmares will start this summer. The family-run business would like to offer long-established, tradition-conscious breeders the opportunity to reach the largest possible number of potential interested parties and buyers. The range and thus the sales chances increase demonstrably by an on-line auction, since also prospective customers and customers from abroad become attentive to the horses standing to the auction. Three strong partners who have found each other For a smooth organisation and execution of an online auction, technical know-how, compliance with legal requirements, a high-performance platform and the right feel for international online marketing on the net are indispensable in addition to equestrian sports-specific specialist knowledge. For this reason, three competent companies from the respective sectors have joined forces. The stallion station Gerd Sosath does not only attract attention with the sporting success of its horses and riders. The family business stands for many years of experience in horse breeding and is one of the most sought-after breeding stations. Janne Sosath-Hahn says: ""Again and again our breeders report how difficult the sale of foals and young horses has become"". The Sosath family would like to support their customers exactly at this point. ""With the online auction, we offer our breeders the unique opportunity to have their foals and broodmares auctioned in a suitable setting and environment. With this new marketing opportunity we reach many new national and international interested parties and buyers"", says Janne Sosath-Hahn. In order to be able to carry out the auction in a professional framework, the Hamburg auction house DECHOW provides the optimal technical infrastructure: The know-how and management of auctions of any kind makes Dechow the perfect partner. Thanks to over 114 years of tradition and experience, a smooth execution of the online auction is guaranteed. To ensure that the online auction also reaches the right interested parties and bidders, ehorses, Europe's largest online horse market, is the ideal partner for the accompanying marketing of the online auction. Thanks to its expertise and experience, ehorses is THE professional for all aspects of online marketing and achieves an enormous reach and visibility for the Sosath online auction with the help of e-mail marketing and social media. Further information can be found here as well as in our FAQ, please click through. Greetings Your Sosath / Troostwijk Auction Team